The Lite Choice - scooponcones.com
Perhaps you have noticed your neighborhood low-cal frozen dessert store undergo an overnight conversion. It started last September, when the owners of seven Tasti-D-Lites on Manhattan’s west side broke off and started their own chain, The Lite Choice.
They use the same machines, but a different recipe that has no corn syrup. The flavors are all natural and many are organic. Why are the calories so low (about 88 calories per half cup)? Each serving is 75 percent calorie-free air.
In a blind taste test by the official scooponcones tasting panel, The Lite Choice came out the clear winner over Tasti-D-Lite. Sure it’s not artisanal ice cream, but it also had an authentic flavor and no nasty aftertaste like its competitor.
On a recent visit they served Fresh Banana and Strawberry Colada flavors along with vanilla and chocolate. One of our testers who lives in the neighborhood said she’d walk an extra five blocks to get TLC rather than return to the nearby rival Tasti.
Several Tasti-D-Lite stores have converted to The Lite Choice, and so far there are about 30 TLCs in the tri-state region, including 16 in Manhattan and one in Queens.
Mention “scooponcones” and you will get a free topping!
Hours: 11:30 a.m.-10 p.m. Sunday; 11:30 a.m.-11 p.m. Monday-Saturday, although closing time can vary.
Price: $3.50 for small cup
Special Diets: Low fat, low carb, kosher, organic flavors, all but five flavors are suitable for those with celiac disease
Phone: 212-772-7222
Website: thelitechoice.com
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The Lite Choice — CLOSED
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